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Social learning is based on a theory developed by psychologist Albert Bandura. It proposes that learning is a cognitive process that takes place in a social context and occurs through observation or direct instruction, even in the absence of reproduction or direct reinforcement. This means that even if no one is formally teaching, we are all always learning from our environments and from each other.
Social learning favors a common sense, real-life approach to learning and focuses on how we interact with our peers for situational learning and skill acquisition. A successful social learning framework relies on the 70-20-10 framework, which suggests that about 70% of someone’s learning happens via on-the-job experiences, 20% through interactions with their peers, and just 10% in traditional, instructor-led classroom environments. That's why customized blended learning solutions can be so effective; they allow for different elements of learning to be combined to most successfully meet a particular objective or reach a specific audience.
It’s important to consider aspects of social learning when developing a training or learning strategy because social learning:
We are always learning from our peers and from our environment, and businesses can take steps to make sure that learning isn’t just passive and fractured, but intentional and useful. We can help you develop the right mix of social learning tools for your unique organization and its business goals. For more information on how to create a successful blended learning solution that integrates social learning, connect with our team today for a complimentary consultation.